Since 2013, Divining Point has strived to do one thing: Help companies succeed. Whether this is through branding, marketing, or strategy, we’ve dedicated ourselves to collaborating with businesses to help them grow, thrive, and prosper. As a result, web design agency ranking source, Best Web Designs, has named Divining Point as a Top Web Design […]
Divining Point Named as Top Web Design Company in Texas Read More »
Successful businesses understand the value of a solid marketing process. They’re living proof. Without sound planning and a steady routine, businesses crash and burn. You can’t wing it forever without making irreparable mistakes. Years of hard work and brand value are quickly erased when a company decides to eschew the fundamentals of sound marketing. What
Stop Shooting From the Hip: In Praise Of the Marketing Process Read More »
Prior to a decade ago, impersonal advertising ruled the world. At the time, wizards of promotion reached massive audiences to tout brand authority or product reliability as the key benefits for the buyer. With a relatively captive audience, marketers achieved tremendous success using well-produced advertising to generate demand for their goods. Then came the fragmentation of
The Missing Ingredient In Sales and Marketing Read More »
